I was introduced to the world of books by my father and nurtured by my
English teacher, both kept me supplied with enough books big and small, modern
and classics. Drowning in their fictional world, late night sojourns with super
heroes and supernatural beings completed my days. Growing up surrounded by
virtual friends, as I started working they transformed into management and
self-help books in the quest to stay ahead in the rat race. Books were
interspersed with other trade publications and in recent times by electronic newsletters.
At the turn of the century and thereafter there has been overabundance
of management books on colored oceans, climbing mountains, being different and creating
strategic differentiators; I remember meeting many luminary authors in
conferences which had a mandatory fixture with one such thought leader. As a
young professional I enjoyed these interactions and managed to get autographed
versions of their publications. Reading voraciously my collection of knowledge
started outgrowing the space in my office.
The story tellers and theorists with their postulations evoked interest
in some; rest found good slumber value in the books distributed in the
conference. Having read some of their books before meeting them I had a few
questions; at times to validate my assumptions and many times to clarify a
point or two. There were also occasions where my frame of reference did not
agree with the writings resulting in good discussions over drinks. Those with
good oratory skills enthralled us, for the rest their message was lost in
articulation.
Everyone loves to go on company offsite meetings and sponsored conferences,
especially to exotic locations with no agenda, devoid of presentations they
have to attend or make. Most people love the fun elements, skits, karaoke, and when
alcohol is involved. As a good manager, I too indulged my teams which required
everyone to attend with only medical emergencies being accepted and excused. There
was always excitement about the event and the agenda; there was also
trepidation in equal measure with majority of the team members.
Talking to friends and peers I realized that my situation was unique and
none of the others had found such behavior. We compared notes, went through
respective agendas and offsites structures; there was no evident difference in
what they did to what I did. We discussed locations, team profiles, traveling
arrangements, accommodation, and day end activities; there was no material
difference that could have pointed to my teams’ variant behavior. I sensed it
was not the obvious so I popped the question to my team.
I did not know how to react to the revelation, to me it was
unimaginable, but it was their reality. They loved everything that we did
starting with preparation, planning, fun and games, what have you; the part
they hated is when prior to the offsite a book was given to every team member
to read which would be the theme of the outing. They were okay with the books
being given post the offsite as giveaways as most of them did not read them, but
when they were expected to read before the journey, it gave them sleepless
nights.
I discovered that even my CIO friends wondered why I insisted that my
team spend precious time in reading these “management” books. Do they serve a
purpose beyond the hours being occupied ? How does it help understand new
technology trends or implement the next system ? As it is, there is paucity of
time, where do we fit it in our priorities and urgencies which keep everyone busy
? Their ignorance was appalling and comparable to kids in my team. I also
realized that the few who loved books stood out in their ability to engage
their enterprises.
With information overload and explosion of news, views and innovative
ideas, unfortunately many professionals have deprioritized reading as an
investment over other pursuits. The resultant learning crisis is scary to say
the least creating educated but ignorant people whose ability to connect across
paradigms is challenged. The electronic media pushes information at our faces,
we need to embrace it to survive. If you did not change with online retailing
of books and then their electronic versions, it is time now before you are made
irrelevant in the new digital world.
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