Once upon a time there was a disruptive technology that took the
corporate world by storm. Every executive aspired to own it and badgered their
respective managers and IT to provide it across the ranks. The investment was
quite high and thus it was rationed off down the hierarchy incrementally. The
haves strutted it proudly and for the wannabes it was a classic case of owners
envy, neighbors pride. It took a while to become a commodity and then the
paradigm changed again. I am referring to mail on the mobile that every
executive wanted.
It was fashionable to have a message footer which indicated which device
you used to send a message especially if it was not a PC or laptop.
Notifications and alerts from these devices ensured that you knew 24X7 whenever
a message arrived. Initially due to enthusiasm and then by habit replies were
almost instant. Whether in meeting, at a social event, getting the nightly
beauty sleep, or traveling including driving; there was an intrinsic
urge to respond. The resultant impact to mind and body created rifts in
relations, disease forms and cures.
Multitude
of newer devices and smartphones eliminated the divide between the
privileged and the bourgeois. Consumerization of IT created newer possibilities
which the CIOs struggled with; added to this social media addiction completed
the digitization of the populace. Armed with multiple devices to separate
personal from corporate, the demands on the individual from peers, friends,
acquaintances, and the illuminati made everyone a slave in the connected world
with pings and vibrations of all kinds vying for attention.
We want to achieve more in lesser time and thus multi-task in a hope that
within the same time more will get done. Thus people flit from moment to moment
with their attention darting from one thought to another; the flurry of
activity divided between competing tasks and priorities. Interruptions now
enter less in physical form and more on multiple connected devices attached or
surrounding us. The result is that everything ends up taking longer and little
gets done which pushes us to do more of the same entrenching us deeper into the
quicksand
of inefficiency.
Empirical data from numerous studies has proven that attention span stands
reduced by 3X over the last few decades and continues its downward spiral. We don’t have time is the pet peeve of
busy corporate executives buried under the mountain of unfulfilled tasks and
missed deadlines. Numerous apps, email alerts, and push notifications keep us
bound to the devices and habitually pressurizes us to take notice and demands
action. Unable to comprehend the nemesis they struggle to stay afloat with no
evident way out.
Everyone is working harder in their quest to get much done; longer hours
has become the norm. Work life balance anyone ? Shun the thought and take some
work home; get it done while you travel and the rest when you get there. There
are no options for the individual; enterprises now have choices from the
downsized, unwanted and freelancers; there is always someone who will do it
cheaper, faster, probably in the neighborhood or oceans apart. Technology also
makes it possible to automate many processes and eliminate the inefficient.
Effectiveness of meetings dwindle and urgency overrides the important
with perceived time value of information becoming a key measure even when it
influences no change in outcomes. Time is getting filled with activity leaving
no discretionary activity possible. People attending “Time Management” seminars
find that it sets them back with the time spent. The urgent has overtaken our
lives and the important is neglected.
A generation of digital slaves emerges from the shadows; they walk with
bowed heads with their hands at diaphragm level holding their (master) devices,
attentive eyes glued to glowing screens beckoning them to the inane and
unimportant. Some devices strapped to different body parts communicate with
other things which in turn influences the slave’s behavior. The promise of a
better future keeps the addicts hopeful and asking for more. It is scary that we
are beginning to forget what life used to be and what it can be.
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